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ARD Sales & Sercives Logo
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ARD-Werbung SALES & SERVICES  
Annual roadshows 1995-2001
Presentation of ARD radio and TV productions  

Date/Venue:
1995-2001  Hamburg
1998-2001  Düsseldorf
1998-2001  Frankfurt
1998-2001  München
1998-2001  Berlin

Target group:

Media planners + advertisers

Preparation:
Approx. 06 mounth per event

Event duration:
Day event

No. of guests:
Approx. 2.000 people in five cities

Objectives:
Generate high interest within the target group
Event registration
Customer bonding
Generate high top-of-mind-awareness esp. during the current
planning and media bookings phase
 
Our services:
Concept development
Realisation of the visual appearance
Entire invitation activities
Design and completion of all presentations
incl. video and CDI-/CD-ROM productions
Overall organisation incl. location organisation
Technical implementation
Management of AV media operations
Catering organisation
Purchasing of all third-party services
Controlling